9+ Epic Snow Sculptures That Make Regular Snowmen Look Amateur

2.Some Assembly Required

This glass company has brilliantly caught the core of IKEA's well-known self-assembly idea in frozen form in a display of marketing wit and winter inventiveness. Everyone is aware of IKEA's reputation for high-quality furniture with a little catch—that which needs self-assembly. This deft snow show takes that idea and turns it into something rather remarkable. Rather than building a conventional snowman, they have arranged precisely formed snowballs and stick arms in a disassembled configuration with what looks to be adjacent assembly instructions. The humour is precisely and deep; it's not only about the IKEA reference but also about the basic nature of snowman-building itself, which is essentially assembly. There's a heap of immaculate white snow that begs almost everyone to push their assembly ability. This kind of display makes you grin and appreciates its simplicity; it's definitely more memorable than a typical snowman would have been. Anyone who has ever battled an IKEA instruction manual or made a snowman will find resonance in the company's masterful mix of marketing, humour, and winter fun.
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