10 Times Companies Took 'Creative Packaging' Too Far

10. Their Secret Is That Half the Bottle Is Empty

Advertisement

The general public is not new in their knowledge of businesses trying to make their items seem bigger than they are. Companies and consumers should thus agree, nonetheless, that these deceptions are only temporary and cannot go very far. This deodorant stick seems dishonest, hence we believe it violates the boundary. Some research done under sunlight finds that the hygienic product is just half filled before opening. Are there regulations prohibiting people from wasting this much plastic on pointless dishonesty in order to make an additional penny each sale? Using big packaging for personal care items is not only misleading but also ecologically careless. Although many businesses claim to be sustainable, the excessive use of plastic for only aesthetic reasons adds to the worldwide plastic waste catastrophe. Although others contend that branding and shelf presence call for more packaging, the discrepancy between container size and real product capacity in this scenario appears unfair. Furthermore casting doubt on the actual value buyers are getting for their money is this misleading packaging. Are they financing the empty space or the good? While some areas have rules against too much packaging, enforcement can be difficult because gaps usually exist. To stop these behaviors, consumer advocacy groups have been advocating stricter rules and improved execution. Some businesses are beginning to use more open packaging or concentrate their products to cut waste as knowledge of this increases. Until more thorough rules are in place, though, consumers are left to depend on their own awareness and maybe support companies who give environmental responsibility and honest packaging first priority.